A Movement Odyssey - Independent Dance Comes to Life

Caitlin Trainor lives and dances in New York City. She fell in love with the art form at Skidmore College and hasn’t looked back since - we’re proud to have her dedication and energy as part of the RocketHub community. Today she directs Trainor Dance and is on the faculty at Barnard College/Columbia University. Trainor Dance is a small dance company getting ready to produce its first independent show. This is where crowdfunding and RocketHub have come in. I spoke with Caitlin about her project and the uniqueness of crowdfunding in the dance world. There are two pieces on the program for the fall concert - and each is quite different in terms of inspiration. The first piece, Digital Origami, began with a scrap of movement that intrigued me. That scrap was something that I “found” years back, on another dancer, who moved in a completely different way than I do. His slender, delicately muscled body appeared to be collapsing as he moved; his actions appeared simply as a folding of the joints, each movement the inevitable outcome of the previous. In my robust, muscular body this silky movement felt foreign. I wondered what it would feel like to be in his skin, and began experimenting with this idea of folding, collapsing, inevitability, eventually developing a movement phrase around it.    Fast forward 8 years. While on artistic sojourn in Northern England, I found myself returning to the phrase. Only now, this bit of material started to take on a testiness, an insistent push and pull with the floor, not unlike what I was feeling as an outsider living in a traditional society. Coincidentally or not, I became interested in tight, traditional ways of organizing movement, such as unison and canon movement, which can be very satisfying visually but are considered somewhat passe in NY art dance circles.   From within this detailed and structured movement, some wild, uncontrolled outbursts of movement began to emerge. These were primal and loose, textured with vibration and full bodied partnering. As the piece began to take shape, the dancers appeared more and more to me to be like cogs in some kind of great machine on the verge of combustion. Animalistic impulses strain against precise, structured movements, not unlike the the individual pressing into a stratified society, or the human being interacting with technology. The functions of computers depend on sequencing of ones and zeros, yet human beings, for whom these machines have become so indispensable, are driven by appetite, impulse, and desire.  Also on the program for our concert is ORBit, a visual odyssey based around the use of giant meteorological balloons. In terms of inspiration, I just thought the idea of using these giant colorful balloons would be so incredibly fun! I have always been fascinated by the movement of cosmic bodies, and so we have used the ideas of planetary motion, black holes, shooting stars, magnetism and gravity as a springboard for creating the piece.   As for why the work is important to me, that is hard to say!  After survival, love and dance are the most important things in life for me. Like many artists, I suppose that on some level, I am on a quest for meaning. Somehow making art makes sense, despite it’s utter impracticality. The fact that art, something so unessential to physical survival, exists in cultures rich and poor, ancient and modern, amazes me. The persistence of the arts though out history and across the globe points to something very fundamental in the human spirit. And that unnameable something is what I am chasing when I get up every morning and pack my sweats for another day in the studio.   Your spirit comes across very powerfully. How have you translated this inspiration into your crowdfunding campaign? My experience as a crowdfunding pioneer has been great!  Supporters have been stepping forward to help out and we are off to a great start. My advice to anyone who wants to give it a shot is to be prepared to do the work that goes into making the campaign happen. In a sense, you really earn the money contributed to the project because the campaign takes a lot time to organize and implement properly! However, the process can sharpen your ability to write and speak clearly about your work, which is very useful in engaging audiences and potential contributors. That’s great advice. Thank you Caitlin for bringing your project to the world and the RocketHub community. Get your tickets and other rewards, here. -Vlad

Read the full post »

  • August 29, 2011

Crowdfunding the First EP - An Important Success for Karl Remus

Minnesota-based Karl Remus is a young and talented musician who utilizing the power of crowdfunding to galvanize his fans and raise funds to make the important first EP. I took the time to catch up with Karl to talk about his success and his next career moves. So how has this process been for you? It has been a completely positive experience! To be honest I was unsure how this all would play out. But I’ve discovered that I have supporters that I never knew I had. Not only in Minnesota have people been fueling the project, but from various states across the US. As a musician on the rise and basically in the process of launching my career it is very exciting to see some much benevolence from people that I don’t personally know. The inspiration is solely life experiences. I wrote all the songs on the new CD over the course of the past year. You can learn a lot about me by listening closely to the themes, lyrics and different colors that fill each song. Each song takes on a certain emotion or feeling that I felt at some point, and I translated them into the language of music. Sometimes in a metaphorical way, sometimes extremely direct. Songwriting is a complete win-win in every way. It is therapy for me because I get rid of all the emotions I keep locked up. But not only does it benefit me, it touches the listeners in someway or another, whether it be melancholy or joy. Sweet! You’ve done quite well. Any advice for other musicians? The best advice I can give is be sincere in your purpose. Be honest and show gratitude to your targeted supporters and they will respond with great success. Give a plethora of information about your cause. Cover all forms of media; videos, audio and text. The more substance that you give the supporters, the more likely they will help out. Also set a modest financial goal, test the waters and don’t be afraid to take risks. Branch out to as many people as possible. Make personal phone calls and emails to directly explain the project to them. Don’t be afraid to ask for help. Keep up the good work Karl. Hear Karl’s music and get involved. -Vlad

Read the full post »

  • August 25, 2011

Vergetone and Mike Baldo Keep the Music Alive in Buffalo, New York

Vergetone is a production company headed up by Berklee College of Music grad (and all around nice guy), Mike Baldo. Mike is “tripple dipping” in three cities with happening music scenes - NYC, Boston, and Buffalo - and has projects taking shape in each spot. His RocketHub campaign is for an album comprised of 10 of the Buffalo’s coolest artists and bands, and we recently caught up to get the scoop. What was the inspiration behind your music project “Best of Buffalo Benefit Album” you are currently running on RocketHub? Why is it so important to you as an artist and community leader? The idea for the Best of Buffalo album came from my experience growing up as a musician in Buffalo and the recent budget cuts in Buffalo music education programs. It’s increasingly more difficult for aspiring musicians to get opportunities they need to learn and experience music in the city. I’m hoping that this project will raise awareness about the talented music community in Buffalo and that our donations to The Music is Art Foundation will help give young musicians the chance to pursue their passion.  How has your experience been as a collaborative crowdfunder in the world of music - how are your fans and community responding? The crowdfunding experience has been incredible. It’s given myself and Vergetone productions a surprisingly detailed view into the music community and industry. The loyalty in the Buffalo community is amazing, and we’ve really seen some strong support. It’s great to see such enthusiasm from our friends and fans who may not even be from Buffalo, but just want to help out a good cause and hear some great music! Any advice, tips, or tricks for other Creatives looking to crowdfund a project? My advice would be to stay as genuine and passionate about your project as possible. Fans, listeners, and supporters in the music industry are very intuitive. If you live for your art, they’ll recognize that and be eager to help. Hard work and passion in music will always deliver an amazing creative result and your fans will be sure to get involved. Much appreciate the good insights here Mike - great to have your talents and passion on RocketHub! Brian

Read the full post »

  • August 24, 2011

Take RocketHub Deep In the Heart of Texas - Crowdfunding Goes to SXSW

The RocketHub team needs your support and votes to head back to Austin. In 2011 we rocked SXSW with two sweet panels and now we’re upping the ante. Here is what we have planned: Film Funderstorm: Can Crowdfunding Make it Rain? If crowdfunding is based on the belief that the power of many small contributions in aggregate can become significant, then how does crowdfunding best work for films - and how can filmmakers leverage this emerging phenomena? http://panelpicker.sxsw.com/ideas/view/12437 Beethoven + Social Media = Crowdfunding Patronage Learn how to finance your album, tour, and other musical endeavors. Crowdfunding is based on the belief that the power of many small contributions in aggregate can become significant. Artists are more connected to their fans than ever before, while modern social networking makes reaching out simple and virtually free. These trends set the stage for this new micro-patronage model - and this panel sheds light on how best to harness the crowd for funding and awareness for your next music project. http://panelpicker.sxsw.com/ideas/view/11864 The Game of Crowdfunding $100K The Extra Credits RocketHub project has raised over $100,000 in under two months with 4,000 contributors - making it a bona fide crowdfunding hit. Join Vladimir Vukicevic (CTO & Co-Founder of RocketHub) as he interviews James Portnow (Game designer, Gamasutra writer and Escapist contributor) about his web series Extra Credits -a show that discusses game design and the positive impact that games can have on humanity. Vlad and James will also explore the Extra Credits crowdfunding campaign that has raised $100,000 (and counting). http://panelpicker.sxsw.com/ideas/view/12936 Join the fun and drop us a few votes. The whole RocketHub team will be very appreciative! -The RocketHub Team

Read the full post »

  • August 23, 2011

A Photographer’s Journey Into the Wild

Photography is a blossoming artform on RocketHub. From the RocketHub/Artsicle Photograph Show to Tony Fouhse’s recent success, the still image is alive and well. Johan Hallberg-Campbell is taking photography to the edge. He is planning to photograph the fishing town of La Poile, Newfoundland with an estimated population of 100 - one of the smallest and most interesting towns in North America. I spoke to Johan about his project. What was the inspiration behind the photography project you are currently running on RocketHub?  Why is it important to you? I was brought up in the Highlands of Scotland by my Swedish Mother. Being half Swedish I was often considered to be foreign, slightly different, even though born and raised in Scotland. My father was from a small fishing community in Scotland called Scalpay, he was relocated from the island to the mainland by his family at a young age. Growing up, periodically when I saw him and his mother, I heard about Scalpay. The Island was like a fairy tale to me, far away on a distant planet, stories of crofts, religion and fishing. Two years ago, I decided to go to Scalpay and see for myself, I was welcomed as a lost relative, and told that there had not been a birth in seven years. The Gaelic speaking Islands fishing tradition was fading away, and the people of old with it. The last corner shop closed in 2007, the pre-school also shut down that year. The primary school has two or three pupils and there is no High School. Over the years the population had sunk to 250.   I became interested in exploring what it means to belong to a community and have traditions rooted in heritage, and alternatively what happens when one’s “place” is altered, removed, distorted and shifted. I began documenting Scalpay in Scotland, which raised my awareness of a way of life that is disappearing not to slowly from our modern world of computers and ipads, not only in Scotland but communities worldwide. I managed to get to Newfoundland last year and spent the final days with the remaining residents in a place called Grand Bruit before the resettlement of this coastal town. The aging population could no longer survive the harsh winters, their children had left to work elsewhere, the fishing industry was no longer what it once was, they had seen the end and the erosion of this culture. Now the town is no longer on the map, literally, it is gone. On my return boat journey leaving Grand Bruit, we passed La Poile and I had the chance to talk to a few of residents who got onto the boat. They strongly believed that La Poile could be next and watched with heavy hearts as Grand Bruit disappeared. I realized that it was important to continue photographing these communities, the words of David Morrison, a fishermen from Scalpay in Scotland ran clear in my mind, “If there is no young, there will be no old”. I am in Newfoundland now and ready to deliver a powerful story of life and people in the coastal town of La Poile, the un-spoilt wilderness, remote from everything we call civilization, yet facing enforced change as we move into the second decade of the 21st Century. This is a body of work that will be an archive, an archive that could capture for future generations, a people of the past.  That’s a powerful mission. How has your experience been as a crowdfunding pioneer in the world of photo art in Newfoundland - how are your supporters responding? In a challenging and hard industry, documentary photographers looking to create important bodies of work are finding it next to impossible to peruse the stories. Assignments are becoming rare these days, the budgets of publications are growing smaller, grants are far and few between.  Crowdfunding not only helps to fund the making of these images, it also involves and encourages people to take part in the project, get close, be part of a community which I believe strongly in.  They have helped to create a body of work by supporting the project, something that is really an amazing feeling, for the artist as well as the supporter.  I was not sure what the response would be, I am very happy it has been strong and thank everybody who has so far been part of this with me.  I believe that the people who have supported the work, with money and motivation, can see I am serious and passionate about creating a visual voice with my images, not only my voice, bit more importantly an honest representation of the people and environment I photograph.    What advice do you have for Creatives looking to crowdfund a similar project? I still have a way to go yet but yes, I do have some advice. It is important to respectfully push your project, get it out there by any means possible, talk to people, have an educated view and research your proposed project in-depth. Make sure to send an email everyday to new people, publications and blogs telling them about your proposal. Be to-the-point and clear with what the project is about and what you need to make it work.  Crowdfounding can help with financial cost, but also is a great way to build momentum. The more people that hear, see and talk about your project the more relevant the work will become. We make images to be seen by others, so make sure that happens. Take care and good luck. Thank you Johan for your passion and committment. Join the journey, here. -Vlad

Read the full post »

  • August 22, 2011

Dancing to Awareness - The Window Sex Project

The Window Sex Project addresses an important community issue through live workshops and choreographed performances. It tackles the every day practice in which women are “window shopped,” that is forced to bear unsolicited verbal harassment from men while walking on the street. Sydnie L. Mosley, the bold and authentic woman behind this project, is self-producing this awesome project by involving her fans and her community. The inspiration behind this project was two-fold. First, as an emerging choreographer in New York City, I have spent the last couple of years developing my artistic voice and looking for my niche in the dance community. I realize that my work is not just about me, or art for art’s sake, but I really want to provide opportunities for people to feel human through dance. I want to engage their senses, physically and/or emotionally, with the performance. I believe it is important for the audience to be involved in the dance making process. In this way, they have a stake in the work. They feel connected, have an understanding and see that dance can serve a purpose beyond entertainment.  Then, at some point last summer I was inspired to create a piece that would be sexy and celebratory of a woman’s body. At the same time, I was getting completely perturbed with all the harassment I would get walking around day or night, dressed bummy or fancy. I was tweeting about it almost every day, then collecting other women’s tweets and blogging about it. I’m not sure when exactly the connection occurred, but I realized that I could use this new dance work I was dreaming up to address this issue of street harassment that was getting me so upset. I wanted to celebrate my body and my whole self through this dance work, and to draw attention to the fact that no one has the right to make me feel like an object just because I set my feet to the pavement. New York can be both an inspiring and a tough city. How has your experience been as a crowdfunding pioneer in the world of empowering dance with a mission in New York - how are your supporters responding? Every one who I tell about the project is excited about it. Street harassment is an issue that 80-100% of women will encounter at some point in their lives. That’s insane, right?! So given the commonality of the experience, people are ready and willing to jump on the bandwagon, and encourage their acquaintances to do the same. I think that people are also intrigued by this idea and method of community choreography. I am getting women, dancers and non-dancers alike, to tell their stories and move about them. I am then crafting that material into a performance with professional dancers. It’s not a new idea at all — Bill T. Jones had a similar process when he created Still/Here (1994). He held “survivor workshops” in ten U.S. cities working with the terminally ill to garner source material for his work. — yet, folks are thrilled at the thought and opportunity that they can be a part of the dance making process. The basis of this creative work is that it is about the community, which pairs perfectly with crowdfunding. My best advice is to reach out to all your communities and appeal to their commitment to not only you and your work, but a commitment to achieving something greater with the support of one another. Thank you Sydnie for your brave and innovative approach. As a Harlem-based company, the RH team is especially proud to have this project be a part of the community. We’re looking forward to seeing the performance. Get your tickets and get involved. -Vlad

Read the full post »

  • August 17, 2011

Get-A-Game, Find a Friend To Play With

Daniel Tashman is launching a geo-social digital service that connects people looking to play pickup games such as basketball or tennis. His platform connects sport enthusiasts with each other as well as venues, game sites, locations, events, and sport related commercial options local to them. And we think it’s an awesome idea - the RocketHub team is excited about testing it out. Daniel is crowdfunding the promotion process for his cool new application and I spoke with him about his experiences. I founded the parent company, Tomato Lightning, with the goal of creating active lifestyle electronics for young adults; Integrating technology in a physical way to help get the teen/tween more active. Get-A-Game connects people looking for pickup games and sport play and helps promote an active/healthy lifestyle. I wake up every morning feeling like I am trying to contribute something positive to the world. I’ve been thrilled with the response. Our goal is ambitious, but it’s been very rewarding to see the support of so many friends and colleagues. It’s very humbling having to ask for money, but when you get RocketHub emails throughout the day telling you that more people are fueling your project, it empowers you to press forward even harder. Be active In your crowdfunding. People need to understand the importance of what you are doing. Make personal calls, don’t just rely on digital media. Offer the best incentives you can afford. Thank you Daniel for your awesome new app and for flying with team RocketHub. Check out this project, here. -Vlad

Read the full post »

  • August 16, 2011

Innovating Philanthropy - Tampa Students Crowdfund Support

Tampa has a significant population of homeless, and as part of a school project, a group of inspired students decided to put together care packages and deliver them to people on the streets. Led by Ralph Caputo, this same group has decided to boost their efforts through an innovative crowdfunding campaign. We believe that crowdfunding and RocketHub can revolutionize philanthropic giving. And Ralph and his cohorts are a great example of this. I spoke with Ralph about his efforts and his success. What was the inspiration behind the pro-social project you are currently running on RocketHub?  Why is it important to you? I am an International Baccalaureate student and part of the IB program includes developing and implementing a service project in our community. My family has been involved in a homeless ministry for several years where we cook for and feed a group of homeless people, so I knew that I wanted to do something for them. They are always needing more general supplies for life, like toothpaste, deodorant, socks, bug spray, and other simple necessities that we take for granted. That’s how I got the idea for creating care packages for them. This project is extremely important to me because of our connection to these homeless people. They are not a random group of homeless people, they are people we have relationships with and who we will recognize on the streets. We will not limit the distribution of our care packages to the people we feed on Sundays, but we will start there. Your caring and dedication comes across very clearly. How has your experience been as a crowdfunding pioneer in the world of philanthropy in Florida - how are your supporters responding? I was a little nervous beginning because there are not many philanthropic projects on RocketHub, but it did seem to provide me with the tools that I needed. I wasn’t sure if I would get any attention from the RocketHub community. I thought about collecting money through a PayPal account, but I liked the way building a project in RocketHub worked. I liked being able to put my video up, the information about my project, and the awards for fuelers. Thinking about what rewards to offer helped me set up the project with different ideas such as personalized cards in the care packages to the homeless. I don’t know if I would have thought of that if I weren’t thinking about what rewards to offer my fuelers. My supporters are very enthusiastic and generous in giving because of my purpose. We see more and more cool and innovative philanthropic approaches like yours. So you’re at the forefront of this trend. You’ve built a lot of momentum quickly. Any advice for Creatives looking to crowdfund a similar project? You have to use all of your networks. I shared via Facebook with the help of postings from my family members. We sent emails containing the RocketHub project link to all of our contacts. Don’t forget email. It is very valuable for this kind of fundraising. That’s right - we see email as still being the most important digital form of communication. Thank you for your project and initiative. Check out this project, here. -Vlad

Read the full post »

  • August 15, 2011

Opera for the People

Giasone was one of the most popular operas of the 17th century; this raucous telling of the Jason and Medea myth features tortured lovers, a bitter old maid, and other interesting characters. Using a style that incorporates commedia dell’arte, punk and cabaret, Opera Omnia’s version of the quest for the Golden Fleece is sure to delight the fun crowds of New York. We spoke with Wesley Chinn of the Omnia team about pulling off and funding a modern opera. What was the inspiration behind the innovative opera project you are currently running on RocketHub? This is actually our second project as a company, so let me give a two-part answer. Opera Omnia’s first project was Monteverdi’s Coronation of Poppea, which we presented, in English, at Le Poisson Rouge in August of 2008. The previous January, I had just played a show with the Worldess Music Orchestra, which is run by Ronen Givony, who does the classical programming at LPR, and he sent out a call soliciting classical programming proposals for this new club he was involved in. I pitched him on doing an opera, and pulled together the other two artistic directors of the company (Crystal Manich, stage director, and Avi Stein, music director), with whom I’d been talking about doing this for a while, and we put together the show. Thanks in part to the late-summer doldrums, and in part to the buzz around LPR’s opening, we were able to get a lot of attention. We managed to to get a full-page preview in the New York Times arts section, got a lot of further attention and sold out our show. I’d been running around for nearly a decade before that telling everyone that I wanted to put on 17th-century opera in English. These early operas have huge amounts of text that goes by relatively quickly, with occasional tunes mixed in; this can make them a little difficult when done in the original language, but in translation you see this wonderful thing, which is that it’s almost more of a play set to music than an opera—the effect is that it sounds like old music, but as far as dramatic pacing and the general experience it has more in common with Gilbert and Sullivan than it does with, say, Wagner. So in a relatively small room like Le Poisson Rouge, and accompanied by these early instruments like harpsichords and lutes, everyone can sing in a way that you can really understand them without having to work at it, and suddenly you have direct communication between actor and audience—unmediated by supertitles or a libretto—as you would in a play, and you have a show that anyone can enjoy.  I love opera to death, but oftentimes we feel like we have to do homework in order to enjoy the show properly. There’s absolutely a place in this world for art that isn’t too easy to understand, but I wanted to show that opera doesn’t always have to fall in that category, and sometimes can just be a lot of fun.  As far as this show in particular (have I gone on too long yet?), it had been three years since our first one, and obviously those years were tough ones for the economy (not that we’re done with that, as the last weeks have shown!). We’d raised almost $25,000 in donations for the first show, and I knew a couple of those were from people who’d done me a one-time favor. The thought of trying to put on another opera was just too terrifying. But eventually it was just time—furthermore, I figure that collectively, it’s the fact that businesses and individuals are afraid to spend money is part of what holds back our economic recovery. You might call the show the world’s smallest economic stimulus program (something I guess you could say about many RocketHub projects). If you want to get political, you could also take the conservative standpoint, in which case I’d say that giving money to us is a chance to demonstrate that supply-side economics actually works! Your passion clearly comes through in the project. How has your experience been as a crowdfunding pioneer in the world of opera music in New York - how are your supporters responding? As I hinted above, we’re also going about some more traditional fundraising, through snail mail letters and such; the $5000 we’re seeking to raise through RocketHub (hopefully more!) is just a portion of our overall goal. What RocketHub has enabled us to do is to not only to amass some smaller donations, but also to reach out to people who I wouldn’t have been comfortable sending solicitations to. It’s hard to ask for money! But I’ve been delighted at some of the people who I knew supported our work, but who I didn’t expect to be interested in contributing monetarily. There’s a little part of me that feels bad about getting money from my friends, but mostly it’s an amazing feeling to have people tangibly put themselves behind what you’re doing. What I’ve been particularly pleased with is the response from the creative community of the city (which is confusing, of course, because in RocketHub parlance, we’re the Creative). Our donors are an immensely talented group, and if you locked them in a room, they could write and produce their own very successful opera! That makes total sense - crowdfunding part of the total amount needed is very common. We are all Creatives in one way or another :) You’ve built a lot of momentum quickly. Any advice for Creatives looking to crowdfund a similar project? As I mentioned above, we had a few advantages going into this—nearly 1500 people saw our last show, and thanks to both the magic of the media and the interconnectedness of the New York music scene, we had a pretty healthy reputation already established in a bigger circle than that, which I think helped a lot with getting people to respond to our campaign. I like to think we also had a well-conceived project. While opera is inherently among the least-practical ventures one could imagine (and I like to compare deciding to put on an opera with deciding to jump off a cliff and hope that your parachute opens on the way down), I think our project has a clear place in the music scene and it’s clear what we’re trying to accomplish and why it’s different from what anyone else is doing, which I think is really important. The part that everyone should understand is that the internet isn’t magical. I’ve heard a lot of marketing professionals talk about wanting things to go viral as though it were this magic thing that’s going to solve all of their problems. It’s hard to quantify exactly why some things go viral—but they have to start with some combination of compelling content and some initial people who will care enough (or be so compelled by the content) to aggressively pass a link on to their friends. In fact, for us so far RocketHub is mostly a convenient way to reach out to our existing contacts and give them an easy way to support us without picking up a checkbook and finding a stamp. It helps that we have a reputation as a company, but our success so far also rests on our reputations as individuals and the donations are partly a personal vote of confidence.  That part is something anyone can duplicate to some degree—come up with a project you can stand behind and understand that you will have to marshal your personal network to support you. That said, of course we do hope that our campaign goes viral and that we start getting donations from people we’ve never heard of who just love our idea, so if you’re reading this, please feel free to click on our campaign and give us some fuel! Thank you Wesley and Omnia for this awesome project. The RocketHub team looks forward to coming out and supporting the performance. Get your tickets and other cool rewards, here. -Vlad

Read the full post »

  • August 12, 2011

We Are Daryl Shaber - The Salesforce Community Crowdfunds Success

Because of the large size of the Salesforce community, it is very easy to get bogged down with information overload. This is where “We Are Daryl Shaber" comes in. The site will be a hub for unofficial and official Salesforce community resources. And Patrick Connelly is the man with the plan who is leading the movement. He has galvanized his network of individuals and supportive organizations (including Appirio, Bracket Labs, and Shell Black) to quickly crowdfund this new platform. I spoke with Patrick about how he did it and where he plans to take the community. Inspiration: Part of my job is as a developer on the Salesforce platform. Over the years I’ve learned a lot of things about the community and where to find information, but it has taken a long time. The problem isn’t that the information isn’t there, but that it is spread all over the place. That’s where the idea for our project stemmed from. What wearedarylshaber.com is designed to be is a hub for all of this information. What’s with the name you ask? There is a Twitter bot named Daryl Shaber that retweets information about Salesforce and other things in the Salesforce world / community. So, just like the information that comes from Daryl Shaber is not from one individual, the Salesforce community is not one person. The entire community is, in a sense, Daryl Shaber. We all are a little bit of Daryl. Experience: To be honest, I was a little leery about how well the fundraising was going to go at first. Originally we posted the target amount at what it would cost us to run the site for a year as well as buy some promotional items to take with us to Dreamforce (the annual Salesforce conference). But once we started posting our RocketHub project online and the donations started coming in, I was ecstatic. I’ve been part of several projects in the past that never got off the ground because of people say “sure, I’ll chip in” and never actually doing it. But thanks to the outstanding Salesforce community we are able to not only fund that stuff we had originally planned, but are now able to provide more promotional items and beef-up our backend. Advice: I think the biggest reason behind our success has been social media. Prior to the launch of the RocketHub, we generated some buzz about an ”upcoming project” and got people to pay attention. Then when we launched the RocketHub we posted the information anywhere somebody would listen.  It really helped that one of our organizers, Amber, is very connected in the Salesforce community and helped get the word out. The other key to our success are the companies Appirio and Bracket Labs who made large contributions because they too are large supporters of the Salesforce community. Plus, people like free t-shirts :) Thank you Patrick for leading the way and for bringing this great community to RocketHub. Check out this project, here. -Vlad

Read the full post »

  • August 10, 2011